We started stay thirty8 so you could wear your story

stay thirty8 began with a simple frustration: the clothes we could afford didn't feel like us, and the clothes that felt like us cost too much. So we started making our own — a few tees, printed in small runs, worn by friends who kept asking for more.

Every piece we release is tied to something real: a place, a moment, a person who refused to blend in. That's what "wear your story" means. Not a slogan — a filter for everything we put our name on.

Our vision

We're building stay thirty8 into more than a clothing label: a fashion and lifestyle brand that celebrates identity, craft and community. That means better fabrics with every drop, fair pricing, and creating room for young designers and photographers to build alongside us.